NABS - This Job Will Break You

Don’t work too late, or you just might start hallucinating a singing and dancing cracker… Tantrum was delighted to partner with Cossette Canada and Director Edward Andrews of Skin and Bones to create Crumbles, the loveable (and sometimes foul-mouthed) cracker who is devoted to the importance of mental health in the advertising industry. “This Job Will Break You” is a project for NABS Canada, a unique charity specifically designed to support the health and well-being of all individuals in the media, marketing, and communications industry in Canada. October 10, World Mental Health Day 2021

CREDITS:

Animation & Online: Tantrum Studio Creative Director: Dominik Bochenski Animator: Sean McLaughlin Look Dev/Lighting: Dominik Wojtarowicz 3D Artist: Rogerio Miyagi Compositors: Davide Di Santo, Dexter Huizenga Modeller: Bill Davidson Character Design: Gina Romo Senior Colourist: Dominik Bochenski On Set VFX Supervisor: Dan Ciancone Producer: Margarita Reynes Executive Producer: Victoria Holt

Production Co: Skin & Bones Director: Edward Andrews Executive Producer: Liane Thomas Line Producer: Joan Bell Director of Photography: Barry Parrell

Casting: Jigsaw Casting Casting Director: Shasta Lutz Offline

Edit: Outsider Editorial Editor: Chris Murphy Executive Producer: Kristina Anzlinger Producer: Kayan Choi Assistant Editor: Nathan Olszewicki

Audio House: Pirate Music Director: Chris Tait Producer: Joanne Uyeyama Composer: Ari Posner Engineer: Ian Boddy

Agency: Cossette Chief Creative Officer: Peter Ignazi Executive Creative Directors: Craig McIntosh, Jaimes Zentil Creative Directors: Nicole Ellerton, Jacob Greer Producer: Sarah Moen Senior Strategy Director: Geraldine Tixier Group Business Director: Asmait Hailu SVP, General Manager: Kathy McGuire

Client: NABS Executive Director: Jay Bertram Marketing Chair, Board of Directors: Kate Torrance Director, Central: Mark Neves